Consideration
Like someone charged with an ecosystem, I consider the parts for the whole.
Holistic design strategy — data, research, systems thinking, and craft working as one product decision, not separate deliverables.
12 years in. More whiteboard than mockup. Why before how.
The work, by the numbers
- $860M
- Zix acquisition by OpenText
- +21%
- Zix ARR increase post-launch
- ~40k
- Net new users at Zix
- $1M+
- Pixly AI pipeline
- 90%+
- Pixly tag precision in testing
- 80
- Open Door Legal NPS
Watch my story
“Your perspective is intriguing and I enjoy the playfulness with which you seem to approach both life and work. When you ask questions and dig at the ‘why’ of what we are doing, you move us in a better direction.”
President Improving Enterprises
Who I am
Build-forward. Upstream of the interface.
I’m a build-forward person — focused on where you are, where you want to go, and the most direct path between the two. I don’t default to complexity when simplicity will do, and I don’t decorate problems. I try to understand them.
My best work happens upstream of the interface: data models, requirements, taxonomy decisions — the choices that determine whether the UI has a fighting chance before anyone opens Figma. A beautiful screen on top of a broken system is just an expensive distraction.
I care about craft in the functional sense — that the grid works, the interaction holds up at edge cases, and the thing actually ships. And I’m suspicious of buzzwords: if you can’t explain why a decision was made, it wasn’t a decision. It was just a thing that happened.
What I value
My approach
How I work
Work upstream of the interface.
Open Door Legal’s grant data model couldn’t relate one client to multiple grants. I defined a Beneficiary junction object as a requirement — the interface was the last thing designed, not the first.
Scale judgment, not control.
At a 70:1 engineer-to-designer ratio, owning every decision is a trap. I invested in a governed design system and engineering relationships so the right call got made without me in the room.
Treat constraints as the brief.
A California ethics attorney had to approve ODL’s referral flows; Pixly’s AI needed an 80% confidence threshold to earn trust. The limits told me exactly what the design had to do.
Sequence beats scope.
On Pixly I rejected AI branding and scoped provenance out of the POC — answering “does this work at all?” first. A validated proof of concept shipped in three weeks.
What I’m looking for
Seeking high-trust, high-performant builder environments with direct outcomes.
Based in San Francisco. Available for the right role, remote or in-person.
Good-natured people with a sense of humor welcome.
If you value style, craft, and consideration from the people you work with — we’ll probably get along fine.